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DO THIS TODAY!!!
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I teach a college social media class for the local high school, and I like to provide them with "real world" examples. In January, I asked the students to audit 600 quilt retailer social media accounts, looking for truncated introductions. Each student reviewed 50 accounts. Do you know what they found?
3 out of 5 introductions were cut off!!
You may be one of the accounts they looked at. Check your page -- TODAY!!
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DON'T GET CUT OFF...
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When Facebook (META) switched the new business page experience, they made adjustments to your page, leaving you no choice but to "roll" with it. You were told that your content would roll to the new pages experience, but you were not told that some of that information would be truncated -- cut off!
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CHECK YOUR INTRO...
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It's the first thing your customers see. It's your foot in the door for marketing. And, if you haven't updated it since switching to the New Pages Experience, it has been TRUNCATED!!!
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In Classic pages, you had unlimited space in your "About" section, but the New Pages Experience limits you to about 101 characters. If your previous description exceeded this count -- you get cut off.
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Ooops. That's kind of embarrassing...
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When we look at our own FB pages, we see it from the backside. We don't see what the customers see, so this change was easy to miss.
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VIEW AS YOUR PAGE
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It's pretty easy to take a look and see what your customers see.
Click the 3-dot elipsis, under your banner, on the right side of your page.
Click View As, and you will see your page as your customers see it.
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Take the time to look at your page with fresh eyes. Check your banner image - is it updated? Check your featured posts -- are they outdated? and certainly, check your Introduction to make sure that you are not CUT OFF!
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Join our Social Media Facebook Group
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Did you find this tip helpful? Join our Social Media Facebook Group to stay up to date on social media trends and helpful hints.
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| Join Stitchin' Tree Social Media Facebook Group |
Looking to refine and grow your Facebook page? I offer two coaching groups to assist you in extending your business model through social media. Facebook Beginners Bootcamp for those who are new to Facebook, and Facebook Success Formula for those who are ready grow their online business with strategic posting strategies and schedules.
New groups form EVERY month. Don't see a day/time that works for you? Email me, and I'll work to set up a schedule that best meets your needs.
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| Facebook Success Formula |
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| Facebook Beginners Bootcamp |
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Would You Like to Check Out Previous Tipsy Tuesday Articles?
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The full library of Tipsy Tuesday social media blogs can be found on our website.
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| Tipsy Tuesday Library |
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Let me know if I can help you in any way,
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Teresa Coenen
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